HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads) (Paperback)
Harvard Business Review, Philip Kotler, Andris Zoltners, James C. Anderson

HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads) (Paperback) van Harvard Business Review, Philip Kotler, Andris Zoltners, James C. Anderson

If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success. This book will inspire you to: Understand your customer's buying center Transition away from solution sales

Artikelnummer: 9781633693272


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