Advanced Issues in Partial Least Squares Structural Equation Modeling (Paperback)
Hair, Joe (University of South Alabama, USA), Sarstedt, Marko (Ludwig-Maximilians-University, Munich, Germany), Ringle, Christian M. (Hamburg University of Technology, Germany), Gudergan, Siegfried P. (James Cook University, Australia)
The Second Edition of Advanced Issues in Partial Least Squares Structural Equation Modeling offers a straightforward and practical guide to PLS-SEM for users ready to go further than the basics of the Primer by the same author team. This brief text features the newly-released SmartPLS 4 software.
Artikelnummer: 9781071862506
