Understanding Communication Research Methods (Paperback)
Croucher, Stephen M. (Massey University, New Zealand), Cronn-Mills, Daniel
Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook, now in its third edition, offers students practical reasons why they should care about research methods and offers a practical guide to actually conducting research themselves.
Artikelnummer: 9780367623661
